Finding the right color schemes can make or break a design. Color increases brand recognition by 80%. Often times, designers struggle with getting client sign off due to having the wrong combinations of colors.
Working with clients can be difficult; however, by choosing the right palette, you can effectively convey to right emotions towards your audience. 85% of consumers feel that color is the primary factor when choosing a product. Whether it’s muted tones, gradients or bold and dynamic colors choices, Paletton allow designers to explore and be creative.